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A review on a post on Legal from My E-Commerce blog

Feb 23, 2009

After I had review from few posts form my e-commerce blog. Surfing internets are part of the life style for the newest generation. All sorts of information and entertainment can be found in the World Wide Web. Some of the web site provide free download of music, movie, software, and many more to internet users. Internet users should aware that download free songs, movies and etc from web site are offending the law. In UK, UK government is proposed new law toward to those use their account to access pirated material. These illegal downloading of music and movies are costing the entertainment industry lose few million of pounds in a year. It happens to Hong Kong most successful drama production company “TVB

There are many ways for us not to get involved in this situation, actually there are some web sites and software program provide such service to internet users with reasonable value for downloading a single track of music, movie, software and more. For example: Apple’s iTunes, Window media and etc. Cd’s key and license’s key were used for gaming’s Design company and software Design Company in order to prevent it products turn into pirated material.

As for our country “Malaysia”, government establishes education program helps to reduce of piracy. Government has recognized a two way approaches:

Enforcement (Ops Tulen) and,
Continuous raiding companies that use illegal software as well the illegal vendors selling the pirated software. A total of RM12.63 million worth of pirated hardware and software has been seized since 2002. A lot of the IT malls in Malaysia has been raided for the past few months.

Education (Sikap Tulen):
To educate the relevant groups on the importance of respecting Intellectual Property and stay away from pirated software. Those targeted groups are professionals, companies, public and IT malls
reference link:

A local e-commerce site review

Feb 22, 2009

Nowadays, along with widely use of e-commerce, lots of merchants more toward to have an attractive web site more than an attractive storefront, regardless to costs or customers, trading via web site seem to be more convenient to people.

The benefits are imaginable. The merchants will have expanded geographical market and customer base; always open for business; reduction of marketing and sales costs and so on. That is why this new created business models are broadly accepted.


For me, the web site that I will visit to be updated periodically is http://www.lb-lebliss.com/.


This is actually a web site that provides online shopping. The site provides key-words-search feature, so that its customer can key in the product’s name directly to get the information which is requested. Besides that, the point that attracted me to visit it repeatedly is the user-friendly web design. When you want to order an item, you can first add it into your shopping cart and continue shopping. Until everything have been done, just click the top button on your right and proceed to checkout. There are many of discounted items or stock clearance which listed at the left of the site. The methods of payment are various such as mobile money maybank 2 u and so on, mentioned at the bottom of the site. Everything is so comprehensive just at the first glance.






An article “7 ways to improve e-commerce sales in your online store” has been posted to remind the e-commerce web site to fulfill all kind of characteristics that a successful site needs to possess. First, it is to simplify shopping cart process. Second, offer a live text chart service. Third, give visitor real reasons to buy from you. Fourth, clearly show online security and hacker safe seals. Fifth, use customer review to influence visitors buying behavior. Sixth, offer related item during browse and checkout. Seventh, improve browse and product search results.
In Lebliss’s site, most of the criteria have been fulfilled. It is all shown on the home page and “about us” page. Only the online security and hacker seals do not be shown clearly. As a whole, the features in site of Lebliss are actually quite complete, just some further improvements are looked forward to be realised.















Reference:
(1) http://www.xantec.com.my/xblog/?p=109
(2) http://www.optima.com.my/solutions_ecommerce.html

Things to take note to prevent e-auction fraud when customer participating e-auction

Feb 17, 2009

Auction is a process of buying and selling goods or services by offering them up for bid,taking bids,and then selling the item to the winning bidder. It may refer to any mechanism or set of trading rules for exchange.

There are some types of auction which divide into primary and secondary type. Primary types include english auction, dutch auction, sealed first-price auction and vickery auction. Secondary types include all-pay auction and combinatorial auction.

Some tips for prevent e-auction fraud as followings:
(1)understand how the auction works
majority online auction will simply list the items that seller want to sell. Actually they don't verify the merchandise whether exists or not and would it described accurately. Sometimes
they can't guaranty the seller will keep their promise.

(2)check out the seller before bid
feedback forums with comments about seller based on customer's experience of auction sites should be aware by other customer.The negative information is a good warning sign,but the clean complaint record doesn't guarantee the transaction will go smoothly.

(3)be careful if seller is private individual
most of the concumer protection law doesn't apply to private sales, through goverment agencies may take action if there are many complaint the same individual or criminal fraud involved.

(4)get the information about seller
such as name,physical street address,email address and phone no are helpful for checking the seller out and following up if there is a problem.

(5)be wary of claims about collectibles and other expensive items
since customer can't examine the merchandise or have it appraised until after the sale,don't assume that claims about its condition or value are true.Save a copy of the description and any information to document claims that were made.

(6)aware about delivery,returns,warranties and service before made payment
ask about the return policy and get teh definite delivery time and insist that the shipment is insured.

(7)look for information on the auction site about insurance
some auction site will provide insurance that covers customers to a certain amount if somethings goes wrong.Read the terms of insurance carefully .Sometimes, there would be a deductible and limitations or requirements that apply.

(8)look for bonded sellers
some seller are bounded through programs that have investigatedd their business background and credit histories and guaranty your money back if they don't fulfill their promises.

(9)using escrow service for expensive purchase that aren't covered by insurance or bonding
it takes customer payment and forward it to seller once customer had confirm satisfactory delivery.If there is dispute, escrow service may act as referee.

(10)inform auction site about suspected fraud
the auction may have policies to remove sellers from the sites if they use"shills" or don't live up to their obligations.

referrence links:http://en.wikipedia.org/wiki/Auction
http://www.fraud.org/tips/internet/onlineauctions.htm

Corporate Blogging: A new marketing communication tool for companies

Corporate Blog ? What is Corporate blogging? Wikipedia simple define a corporate blog is published and used by an organization to reach its organizational goals. Nowadays, many corporate had started to create their own corporate blog, but how a blog help a organization to reach a goal?

A corporate blog is use to publish the information about the organization and the organization goal. It also can publish a news about the organization and also the news on the product. For example, a company can announce the date and some information about a coming new product. It can let a potential customer easy to track a company recent news and event.

Some corporate blog the blogger is only the CEO in the organization. These kind of corporate blog are call CEO blog. CEO can use their personal blog to announce the future planning of the organization. For example The CEOs blog of Jonathan Schwart, CEO of Sun Microsystem - Jonathan's Blog
Another type corporate blog is external blog, external corporate blog have the role to be a new marketing communication tool for a company. It allow the employee, the customer, the spokeperson to publish the post to the blog. It may give a stage to let the employee to tell their job satisfaction on the company, beside customer also can write a post about the feedback on a product. In Malaysia the very famous corporate blog is AirAsia Blog - http://blog.airasia.com/.
From the blog, we can see that many of the AirAsia flight passenger are sharing their trip experience and also some post about event organise by AirAsia. That was why a corporate blog become a new marketing communication tool for a company.

A review on a post e-tailing from My E-Commerce blog

Feb 15, 2009

E-tailing is the selling of retail goods in the internet. The most success example of e-tailing of all time are Amazon.com and Dell's computer. After review on My e-commerce blog, malaysia had implemented an e-tailling service to public.


Touch n Go card are commonly use by Malaysian in toll collection and transportation. Now, it had expended the usage and service towards the retail purchases, starting with particularly the fast food industry.

It enable Touch n Go users buy burgers, dougnut or fastfood from particular outlet.




These are the particular outlet that involve in Touch n Go service:


1.A&W SungeiBuloh(PLUS Overhead Bridge)
2.A&W Kota Damansara
3.A&W IkanoPower Centre1.




1.Burger King SungeiBuloh(PLUS Overhead Bridge)
2.Burger King MutiaraDamansara
3.Burger King Mid Valley
4.Burger King MasjidJamek
5.Burger King MRR2 Karak
6.Burger King Sri Hartamas1




1.Dunkin Donuts SungeiBesi
2. Dunkin Donuts Sprint Highway
3. Dunkin Donuts Mutiara Damansara
4. Dunkin Donuts SgBuloh
5. Dunkin Donuts BHP Karak



1.Caltex LDP –HentianSebelahPenchala
2.Caltex LDP –Bandar Sunway
3.Caltex AwanBesar–Shah AlamExpressway
4.Caltex KawasanRehatUSJ(ArahSelatan)
5.Caltex Taman KinraraPuchong








7-Eleven, The Curve, MutiaraDamansara










Cathay Cineplexes, CineleisureMutiaraDamansara






Touch N Go not only the can pay for what we purchase. In some country, mobile phone are use in purchase. Amazon.com have move further, it not only provide online shopping. Amazon had moving further with text-message shopping (SMS Shopping) on 1st April. These is how users using text message-shopping.
  • Customertext (SMS) the name of the product with its description/ID to 262966 ("Amazon" on keypad).
  • Amazon will return 2 results at a time, if the stock matches the order.
  • Customer will be then can choose between the two options by texting 1 or 2.
  • They also can request for more option by texting "M" (More).
  • The system will call them and walk through the checkout process using an automated voice system.
  • Confirmation will be sent through text message and e-mail (entered during the registration process earlier)
  • Order status can be checked through the web site of Amazon.com.

With such amazing life style, we need not bring so much cash out with us. In the future, i think Touch N Go and mobile is no longer appicable. With the advance of technology, biology may do the trick.